AR/VR Development
About This Service
We create augmented reality and virtual reality experiences that transform how people learn, work, shop, and interact with digital content, moving computing beyond screens into immersive three-dimensional environments. AR and VR technologies have matured significantly, with hardware becoming more capable and affordable while development platforms have evolved to support enterprise-grade applications. Our AR/VR practice spans the full spectrum from strategic consulting on immersive technology opportunities through design, development, and deployment of production applications. We begin by identifying high-value use cases where immersion provides genuine advantages over traditional interfaces—scenarios involving spatial understanding, dangerous or expensive-to-replicate environments, or experiences enhanced by presence and embodiment. Our design process adapts human-centered design for spatial computing, addressing unique considerations including user comfort and motion sickness prevention, intuitive interaction models for 3D environments, and the challenges of onboarding users to unfamiliar interaction paradigms. We develop across the leading platforms, creating AR experiences for mobile devices using ARKit and ARCore, AR experiences for headsets including Microsoft HoloLens and Magic Leap, and VR experiences for Meta Quest, HTC Vive, and other platforms. Enterprise applications we have delivered include immersive training simulations that improve learning retention while reducing training costs and risks, remote assistance applications that connect field workers with expert guidance through AR annotations, virtual showrooms and product configurators that enable immersive sales experiences, and digital twin visualizations that overlay IoT data onto physical equipment. Our development approach addresses the performance constraints of mobile and standalone devices through careful optimization of 3D assets, draw calls, and shader complexity. We implement robust testing processes that address the unique challenges of spatial applications including testing across varied physical environments and lighting conditions for AR, and extensive user comfort testing for VR. Integration with enterprise systems ensures immersive applications connect to existing data, authentication, and workflows rather than existing as isolated experiences.
Technologies
Use Cases
- Immersive Training and Simulation
- Remote Expert Assistance
- Virtual Product Showrooms
- Digital Twin Visualization
- Surgical Planning and Medical Visualization